What is the primary focus of Design Thinking?

Efficiency and cost reduction

User-centered problem-solving and innovation

Project management and resource allocation

Competition and market analysis

What is the purpose of creating user personas in Design Thinking?

To create fictional characters for storytelling

To understand the demographics of users

To generate marketing materials

To empathise with and better understand the target audience

Which stage of the Design Thinking process involves the creative generation of ideas and solutions?

Ideate

Define

Empathise

Prototype

What is the main purpose of prototyping in Design Thinking?

To create final product versions

To conduct market research

To generate user personas

To visualise and refine ideas

What do KPIs (Key Performance Indicators) help measure in the context of Design Thinking?

The cost of implementing a solution

The number of user personas created

The success and impact of solutions on user experiences or business outcomes

The number of brainstorming sessions conducted